See also:

The concept
Personal Profile concept You can set several of your vehicle's functions to suit your personal needs and preferences. The settings are automatically saved in the profile currently activated. ...

2012 BMW 3 Series Sedan: First Look
Competes with: Mercedes-Benz C-Class, Infiniti G37, Audi A4 Looks like: A little bit bigger outside, just a teensy bit bigger inside Drivetrain: 240-hp, 2.0-liter twin-turbocharged inline-four cylin ...

Deleting the button assignments
1. Press buttons 1 and 8 simultaneously for approx. five seconds. 2. "OK" ...