In the event of an accident in the new BMW 3-Series, the Advanced eCall function from BMW ConnectedDrive allows the emergency services to receive detailed information on the type of collision and likely injuries before arriving at the scene of the accident. That allows them to prepare the appropriate medical care in advance for those involved in the accident. This is possible thanks to the information relayed to the BMW call centre by the Advanced eCall function with automatic vehicle location. The precise position of the car and vehicle type are specified, and all the data gathered by sensors in the car is forwarded.

The information provides indications as to the nature and severity of the collision, while the deployment of the car's restraint systems gives the emergency services an idea of the number of injured people and allows frontal, rear, side or multiple collisions to be identified and differentiated. As well as automatic activation, the system also allows the driver or front passenger to trigger the Emergency Call manually and to be connected with the BMW call centre without delay.