See also:

2012 BMW 3 Series: Up Close
Of all BMW's cars, the 3 Series is the one that somehow escaped being hit by the Chris Bangle ugly stick, so I didn't go to the redesigned compact sedan's North American debut looking for sweet re ...

The concept
Personal Profile concept You can set several of your vehicle's functions to suit your personal needs and preferences. The settings are automatically saved in the profile currently activated. ...

Switching on/off
Press the button. On: the LED lights up. Off: the LED goes out. The system can issue warnings at speeds above approx. 30 mph/50 km/h. The state is stored for the remote control currentl ...